ACT Medical appears twice on BBC website
Media industry data shows that the BBC website is among the 10 most-visited news websites in the world.
It has around one billion visits per month, with traffic coming from across the globe.
Media monitoring places an estimated value of around £18,000 on each article that gets published on www.bbc.co.uk.
ACT Medical featured twice in its first year - the first time for winning the UK James Dyson Award and the second for being accepted for the 1851 Enterprise Fellowship at the Royal Academy of Engineering.
A life-saving student innovation
In August 2021, ACT Medical was featured by the BBC after our life-saving device won the UK section of the James Dyson Award.
Joseph demonstrated how his concept could potentially stop bleeding in 30 seconds by inflating a silicone ‘balloon’ into knife wounds.
Our founder, who had recently completed his studies at Loughborough University, went on to describe how wound management techniques currently used, such as tightly packing with gauze, could be slow and painful for the victim.
He estimated that the device could save hundreds of lives each year, adding that he was looking forward to using the prize money to develop the innovation further and hopefully see the device in the hands of first responders saving lives.
‘Joseph demonstrates what we look for in entrepreneurs’
ACT Medical’s second appearance on the BBC website was in July 2022.
It came after Joseph was accepted for an 1851 Enterprise Fellowship from the Royal Academy of Engineering.
His work on developing our device with the aim of reducing deaths from knife wounds was commended for what it might do to “help save lives”.
Joseph, then 23, said he hoped ACT Medical’s stabbing response device would eventually be used by paramedics and police officers.
Ana Avaliani, director of enterprise and sustainable development at the Royal Academy of Engineering, told the BBC: "Joseph admirably demonstrates what we look for in entrepreneurs - creative engineering solutions for the benefit of all society."
Our medical device reaches further BBC platforms
As well as the two articles on the BBC website, Joseph was invited to appear on BBC Breakfast to discuss the motivation behind ACT Medical.
This was an opportunity for Joseph to talk about ACT Medical to a very large audience, very different, audience which was later estimated at up to 5 million viewers.
It gave us 10 minutes to talk about ACT Medical and what we want to achieve - as well as to demonstrate the working of the device itself.
Meanwhile, the coverage was posted on BBC social media platforms, including Twitter, each of which have their own huge audience.
ACT Medical’s award-winning medical device aims to save the lives of stabbing victims by stemming bleeding from knife wounds. Follow ACT Medical on LinkedIn for latest updates or email hello@actmedical.co.uk to speak to us directly.